LO4 - Evaluation (P6,D1,D2)

 

LO4 - Analysis and application of findings Part 1 (P6,M3)

From my audience research I was able to collect feedback. What went well in my ident and What didn't go well in my ident. 

Ident 1:

What went well:

• The filming was good.
• The ident was not random.
• Video and storyboard match

Improvements that can be made:

• Adding ident music 
• Adding audio
• Adding the same colour logo as my ketchup so a red logo at the end 
• Making the last scene shorter and making the 2 come quicker 
• Using real ketchup instead of fake ketchup  
• Ident pops up randomly at the end 

Ident 2 :

What went well:

• The camera quality was good 
• The ident had a narrative 
• Video and storyboard are both very similar 

Improvements that can be made:

• The filming should be landscape
• Adding effects 
• Adding music 
• Making voiceover longer 
• Adding a logo 
• Ident longer 
• Adding a few more scene 
• Sound effects 

Things i am considering improving in my ident are the following:

Ident 1:

• Adding audio
• Making the last scene shorter and making the 2 come quicker
• Changing the logo colour at the end 
• Making ident logo not random at the end and making it sync in

Ident 2:

• Adding more scenes and making ident longer 
• Adding music 
• Making voice over longer
• Filming the ident the landscape 

Reasons why i am not considering my other feedback improvements:

The reason why I'm not going to make any other changes is beacuse i will not have time and it will not meet the deadline. In my first ident my focus group said i should use real ketchup but that would not work beacuse the paper would. In my second ident i will not be adding effects of the milk pouring in or anything beacuse its the news and the audience would be more older so they would rather just follow along instead.

LO3 - Rushes Log - Ident 2 (P4)

 

LO3 - Production Weeks Report (P4)

 This is my evidence of my filming throughout the weeks, during the production process.

I started filming in school for my first ident. I opened the tripod and set it up. And placed my camera in the tripod and secured it so it does not move from the tripod. Making sure the setting is perfect.

This is me filming for my second ident at home. I used my phone to film for my second ident. I made sure my camera was clean and good quality to get the best results.

LO4 -Audience Research Ident 1 (P6,M3)

 

https://youtu.be/X7GARgA1oGU

LO4 -Audience Research Ident 2 (P6,M3)

 https://youtu.be/r0lSKV8RFeg

LO4 - Post-Production - Edits and Transitions report (P6,M3)

 

 The changes that I made to my idents is by shortening some scenes and taking some out. I then added some new scenes to fill in any missing gaps. One of the important scenes in my ident was when I put my headset on and got ready to watch the news. The reason I added this scene was because it allows the audience to have a better understanding of what is going on. Me putting on my headset shows that I am getting ready to watch something. 

I added effects to both of my idents because it was crucial to make them look better and stand out and way more enjoyable for the audience. Effects are used for visual purposes to make it more interesting and exciting. The reason I added effects was because it makes my ident look more unique and stand out way more. Weather I am adding changing colour or adding any transitions, the ident is only 30 second so everything that happens in the ident should be visually appealing. Having effects helps tell the  story better and make the audience understand the message more. I added effects to make my ident look more professional and making sure everything is looking smooth. I added effects so my target audience can enjoy my ident way more.